Doing business in Brazil implies a lot of face-to-face time
to have small talks in order to establish strong working relationships. In
other words, it is really important to show personal interest in your Brazilian
business contacts as Brazilians do business with people, not with
companies or organizations.
Nevertheless, as in many countries, you should be knowledgeable
about the good topics of conversation among business people in Brazil and the
ones you may wish to avoid.
First of all, when you meet someone for the first time, it
is polite to say ‘muito prazer’ (‘my pleasure’). Expressions such as
‘como vai’ and ‘tudo bem’ are common forms of saying hello once you know
someone and can show you are making an effort to know them.
Many people will say that talking about soccer is a good
topic to start a dialog with a Brazilian. I personally think that it may be
seen as kind of cliche, but if you don’t have any subject in mind, and you
are enough knowledgeable about soccer, it is still great to talk about it.
Nevertheless, it is good to remember that soccer is like a love or hate
thing in Brazil; not everyone is crazily passionate about it, actually a lot of
people cannot stand it.
Safe topics to talk about with Brazilians could also be
food, travel, arts, literature or family life. Finally, as Brazilians like to
know the person they are dealing with and are very interested in foreign
cultures, you could speak about you, talk about life or talk about your
country, the countries that you have visited, what restaurants you visited
and so on.
Sources:
Mello, J. (2012, June 17). Converse like a Brazilian. Retrieved from: http://thebrazilbusiness.com/article/converse-like-a-brazilian
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